“Protect the Goal” kicks off in the Philippines

Arts, Travel and Music Magazine

Protect the Goal, the football-based HIV prevention campaign will officially be launched on June 22, 2014 during the opening of the LoveYourself Anglo, a new free HIV testing community center along Shaw Boulevard, Ortigas.
Global football-based HIV prevention campaign headlined by the Philippine football national team, Azkals, targets youth at risk.
Protect the Goal, the football-based HIV prevention campaign that has swept the world with its sports-oriented approach to promoting HIV testing and safer sex behavior, has kicked off in the Philippines.
The campaign ultimately seeks to help lower the risk of HIV transmission among the Filipino youth, specifically among young Filipino men. In the Philippines, 71% of new infections since 1984 were in young people and that two-thirds of high risk young people actually do not know their HIV status.
First launched at the 2010 FIFA World Cup in South Africa, the campaign has since been replicated in other…

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